A new partnership will see the ORYX Gaming range integrated into UK online casinos operated by SkillOnNet. This is the latest in a series of UK deals announced since ORYX Gaming gained a UK Gambling Commission license in November 2021. Owned by Toronto-based Bragg Gambling Group, the deal represents a further expansion of the biggest regulated online gambling market.
New Content For SkillOnNet Brands
Online casinos that will benefit from this deal include popular brands such as PlayOJO, Slingo.com, PlayMillion, ZebraWins, and SpinGenie. They will join the exciting collection of games from many other developers, such as GAMOMAT, Peter & Sons, and more.
Atomic Slot Lab is another studio powered by Bragg, and they are set to launch their first title into SkillOnNet casinos when Egyptian Magic hits the market.
According to H2 Gambling Capital, the 2021 UK online casino market was worth approximately $5.5 billion, or £4.1 billion in local currency. With plenty of opportunities for growth in the UK, ORYX Gaming and Bragg intend to expand further in the market throughout 2022 and beyond. The Total Addressable Market target for Bragg in 2022 is $18 billion, with the UK accounting for around one-third of this.
SkillOnNet isn't confined to the UK market, as they also have a significant presence in other European countries, such as Germany, Portugal, Spain, Sweden, Denmark, and Malta.
Players at UK SkillOnNet casinos can expect to see ORYX Gaming titles in the very near future.
About ORYX Gaming
Founded in 2010, ORYX Gaming has become a premier supplier of online gaming platforms and content to sites around the world. As well as a turnkey casino platform, ORYX Gaming develops content, with popular slots such as Mission: Atlantis, Sceptre of Cleo, and Wild Dolphins in the range.
Bragg launched in 2018 and operates across Europe, North America, Latin America, and continues to grow across the globe. As well as providing content and a gambling platform via ORYX Gaming, Bragg also owns Nevada-based Wild Streak Gaming and is looking to purchase Spin Games to expand its US footprint.
Comments From Bragg
Chris Looney, Chief Commercial Officer at Bragg, said: “We have hit the ground running in the UK and are thrilled to have partnered with a number of leading operators so swiftly after receiving our UK licence. This agreement with SkillOnNet for the distribution of our content across their many brands is testimony to the player appeal of our content in the UK which we expect will allow us to continuously grow our share.”