Checkd Group's Checkd Media, a rapidly evolving iGaming business, has inked a deal with prominent operator bet365 for a new series of the popular podcast 'I Had Trials Once.' This series marks the podcast's return, which has amassed over 1 million downloads, and will feature football tales from well-known personalities, including the first guest, ex-Charlton and Bristol City manager Dean Holden.
The Unique Podcast Experience
Hosted by non-league Radcliffe striker Jordan Hulme and former Salford star-turned-football agent Gareth Seddon, 'I Had Trials Once' delves into the football world with a blend of humor and insight. The podcast stands out for its relatable and engaging content, offering listeners a behind-the-scenes look at the football world through the eyes of those who have lived it.
Promoting bet365’s 6 Scores Challenge
The partnership with bet365 brings a promotional angle to the podcast, focusing on the operator’s free-to-play 6 Scores Challenge. This game allows players to win a share of £1 million by correctly predicting the scores of six selected football matches. The hosts will create a video clip each week promoting this challenge, further integrating bet365’s offering into the podcast’s content.
Checkd Media's Growing Sports Fan Community
Checkd Media, a division of Checkd Group, has been at the forefront of creating engaging sports content. With a presence on social media channels like The Winners Enclosure and Footy Accumulators, Checkd Media has built one of the UK’s most prominent sports betting communities, boasting over two million followers. The company’s knack for producing captivating video content, such as the 'No Tippy Tappy Football' series for William Hill, has set a high bar in sports media.
About Checkd Group
Founded in 2012, Checkd Group comprises Checkd International, Checkd Media, and Checkd Dev. The Group is known for its innovative betting and media solutions, including the SmartAcca technology and Flash Picks brand in North America. Recognized for its creativity and effectiveness in the betting and entertainment industry, Checkd Group has received numerous accolades, including the Marketing Campaign prize at the 2023 EGR Operator Awards.
bet365 is a leading online betting brand that offers an immersive 'In-Play' experience across over 78 sports and over 780,000 live streams to a vast customer base. Known for its world-class product and extensive global reach, bet365 caters to diverse audiences with geo-specific content in 22 languages and a wide range of deposit currencies and payment methods.
A Fresh Run of 'I Had Trials Once'
The collaboration between Checkd Media and bet365 for the new run of 'I Had Trials Once' is set to captivate the sports community with unique football stories and insightful content. This partnership revitalizes a beloved podcast and integrates a significant betting brand’s promotional campaign, creating a unique blend of entertainment and engagement for football fans and bettors alike.