Enters UK Esports Betting Market with Rednines Partnership

OCR Editor. - July 29, 2023, an esports betting operator, will expand its reach in the UK through a strategic partnership with Rednines Gaming. As per the agreement, Rednines will have the right to use's brand, thereby increasing the operator's worldwide presence., a well-known player in the world of esports betting, has partnered with Rednines Gaming to make a big impact on the UK market. Rednines Gaming has been granted exclusive rights to use's highly-regarded brand, which will greatly expand their international reach. is already a strong presence in Europe, South America, and Asia, and has licenses from gaming regulators in the UK, Curacao, and Malta. This demonstrates their dedication to upholding the highest standards in the industry. has launched a new venture that is an exciting milestone for the company. is the UK platform that caters to sports and esports betting enthusiasts. Customers can enjoy placing bets on various sports events and esports competitions. The site also offers casino and live casino games catering to diverse gaming preferences.

Sergii Mishchenko, CEO of's UK operations, expressed his enthusiasm about the strategic deal. He stated that it marks an important step for the company's development. The UK betting market is highly competitive. Therefore, has decided to operate under a strong international brand to stand out among other bookmakers.

At, we proudly provide betting options for more than 40 esports disciplines, including well-known games such as CS:GO, Dota 2, League of Legends, and Fortnite. Its vast selection of matches encompasses hundreds of markets daily, ensuring customers a dynamic and engaging betting experience. Notably, introduced a "smart" personalized feed last year, allowing users to tailor their betting preferences to their liking.

The popularity and influence of esports are on the rise worldwide, including in the UK. reports that the UK's esports betting market has grown by an impressive 50% over the last three years, indicating significant potential for expansion.'s partnership with Rednines perfectly matches their goals of establishing a stronger presence in Europe and expanding their existing tournament partnerships. Over the past two years, they have established official partnerships with prestigious tournaments like PGL Stockholm and PGL Antwerp.

Furthermore, is proud to sponsor well-known esports teams NAVI and Team Vitality, demonstrating their dedication to fostering growth and supporting the esports community.

By teaming up with Rednines, is entering the UK market. Fans of esports and betting can expect an exciting betting experience from a company known for its commitment to excellence and innovation.

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